Taco Bell Business // leadership
Wall Street Journal: How Taco Bell's CEO Is Keeping Gen Z Obsessed
As the fast food industry struggles, Taco Bell is still seeing sales rise, thanks in part to Gen Z. WSJ spoke with CEO Sean Tresvant about how the brand keeps its base excited even as they pull back on spending.
Publish date September 08, 2025
Image provided by Taco Bell.
As the fast food industry struggles, Taco Bell is still seeing sales rise, thanks in part to Gen Z. WSJ spoke with CEO Sean Tresvant about how the brand keeps its base excited even as they pull back on spending. Watch the full interview here.
