We're building the world's most loved, most trusted and fastest-growing restaurant brands in partnership with the best franchise operators in the business.
Approximately
1,500
franchisees
Operating more than
61,000
restaurants
In over
155
countries & territories
Careers
Be your best self at Yum!
Investors
Check out our latest earnings release
Our Four Iconic Brands
Trending Yum! News
<p>KFC’s iconic fried chicken recipe, made from a blend of 11 herbs and spices, is over 75 years old. Its first franchised restaurant opened in 1952. In that time, what started as one location has grown to 32,000 restaurants in over 150 countries and territories, led by executives with impressive educational pedigrees and decades of experience.</p>
<p>But recently, six young women took over executive roles at the brand. In the United States, 20-year-old Pear took the role of KFC Global chief development officer for the day, mentored by current CDO Nivera Wallani, and KFC Global Chief People & Culture Officer Megan Verret stepped aside for Shirlyn, 19. In Thailand, Sunisa, Jiraporn, Nadtanaht and Aliya took on similar roles.</p>
<p><img src="/wps/wcm/connect/yumbrands/31ea210a-edac-4923-b872-ee73b6819a97/1/thumbnail_IMG_3179.jpg?MOD=AJPERES" title="" style="width: 620px; height: 414px; margin: 0px auto; display: block;" /></p>
<p><i><span style="font-size: 14px;">Aliya</span><span style="font-size: 14px;"> walks and talks with </span><span style="font-size: 14px;">KFC</span><span style="font-size: 14px;"> Thailand Social Purpose & Foundation Lead </span><span style="font-size: 14px;">Janett</span><span style="font-size: 14px;"> </span><span style="font-size: 14px;">Rungsithikul</span><span style="font-size: 14px;">.</span></i></p>
<p>“I was a little shocked when my nameplate had been changed,” Wallani said.</p>
<p>The CDO is joking, as the changes were all part of an activation in partnership with Plan International, a nonprofit whose partnership with KFC focuses on increasing access to skill building and career opportunities for young women. One of Plan's initiatives is to execute “Girls Takeovers,” in which participants become executives for the day, leading meetings, providing input and truly embodying their new roles.</p>
<p>“They were the real deal,” Yum! Chief Culture, Opportunity & Belonging Officer James Fripp said of the young women, adding that he learned as much – if not more – from them as they did from him.</p>
<p>Here are additional lessons from the takeover.</p>
<p> </p>
<p>“When you’re interviewing with leaders, don’t think that you’re below them. View them as equals. You will learn as much from them as they will from you,” Shirlyn said of what she learned from Verret.</p>
<p> </p>
<p>“I told Shirlyn, do not be afraid to raise your hand and say what you want. I read a study that said ‘66% of female CEOs didn’t know they could be CEO beforehand.’ Know that you do belong in that role,” Verret said.</p>
<p> </p>
<p>“KFC Global Division CEO Scott Mezvinsky said that he had worked in different positions and different countries throughout his career, which helped him learn how to adapt to different environments, but he still suffered from Imposter Syndrome. <i>Am I capable of doing this?</i> Sometimes we doubt ourselves. For me, sometimes I wonder if I’m too young, but I should just trust that I’m in the role for a reason,” Pear said.</p>
<p> </p>
<p>“Pear talked about finding your personal genius, which is a way to think about our leadership philosophy at KFC, which is ‘Smart, Heart and Courage.’ Your personal genius is your smart, so consider the competency set that you have and combine it with your passion. When you put those two things together, you create something so powerful,” Wallani said.</p>
<p> </p>
<p>While the Girls Takeover at KFC has come to an end, the brand continues to create lasting community impact through its Feeding People's Potential strategy by increasing access to upskilling and vocational development opportunities for the next generation of leaders around the world.</p>
Yum! Brands to accelerate AI innovation in an industry-first collaboration with NVIDIA
X Minute read
<p>Last week, <a href="https://www.nielsen.com/news-center/2025/super-bowl-lix-reaches-record-high-number-of-viewers-with-182-8-million/" >127.7
million pro football fans watched the sport’s final matchup</a>, and Pizza Hut U.S. was ready to feed them. In fact, the brand claimed its highest sales per restaurant in its 67-year history during this year’s Big Game, proving that the most iconic Sunday in sports remains Pizza Hut’s busiest day of the year. It took a collective effort from the brand’s Digital & Technology, marketing and operations teams to ensure that football fans received piping hot Pizza Hut® pizzas to fuel their game-watching experience. Here’s how Pizza Hut U.S. did it.
</p>
<p>First, it was all about data and analytics. The marketing team knew from its research that fans tuned into the pregame show, simultaneously thinking about what they’d feed their friends and family at halftime.</p>
<p>So, the brand was armed with a TV spot featuring football celebrities revealing their personal Ultimate Hut Bundle picks, with choice of two medium pizzas, eight boneless wings, sticks and two dips.* This commercial aired multiple times between 4-6:30 p.m. ET.</p>
<iframe width="560" height="315" src="https://www.youtube.com/embed/Dij-v8ALei8?si=bFn0iKsS7kBZLqLv" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen=""></iframe><br /><br />
<p><a href="https://www.facebook.com/reel/999227275427725" >Pizza
Hut also orchestrated an integrated spot with FOX Sports</a> that aired about an hour before the Big Game. The spot featured a famous tight end interrupting two friends who were debating their ideal Pizza Hut lineup by smashing through their front door to deliver a Meat Lover’s® pizza. Then, a former college running back crashed through the wall, ready for a Supreme Pizza. The ad ended with a Hall of Famer who brought wings and breadsticks to the party, creating the Ultimate Hut Bundle feast. </p>
<p>Both commercials landed with audiences, resulting in pizzas ordered at a breakneck pace. During a 90-minute window, Pizza Hut U.S. restaurant locations averaged upwards of 2,000 orders per minute. About 75% of orders were received through Pizza Hut’s website and <a href="https://www.pizzahut.com/c/content/pizza-hut-app" >newly launched mobile app</a>, a testament to the accessibility of its technology platform and contributing to parent company Yum! Brands’ commitment to increasing digital sales. In 2024, Yum! grew its digital sales by approximately 15%, and over half of its system sales came through digital channels.</p>
<p>Operational teams were ready to handle the influx, partnering with delivery aggregators and ensuring that carryout counters were ready as both served as primary sales drivers. By the end of the night, Pizza Hut team members sold over 1.4 million pizzas and nearly 5 million wings. </p>
<p>All the while, Pizza Hut and Hidden Valley Ranch partnered to celebrate the launch of HVR’s new Easy-Squeeze bottle with a unique collectible: the Hidden Valley Ranch Signature Pizza, delivered by Pizza Hut, autographed by football legend Eli Manning using the precision of the new Hidden Valley Ranch bottle and preserved forever in resin. Fans could enter the <a href="https://start.emailopen.com/public1/r.aspx?s1=5930780&s2=Da46TtCx98KqJs7&s4=525509&s5=d07a46b7894a4c0fbe5877670976d050OXBygyDqXLobobD.972372734@emailopen.com" >Hidden
Valley Ranch Signature Pizza Sweepstakes</a> until kickoff of the Big Game for a chance to win the unique pizza along with a year’s supply of Pizza Hut pizza and Hidden Valley Ranch. Ten runners-up also received a year’s supply of ranch and Pizza Hut pizza to create their own signature moments.</p>
<img src="/wps/wcm/connect/yumbrands/db093176-b4b5-409f-bb02-de40582e4044/1/processed-CE084B9D-12B5-4230-9DCB-8F15D6A1994B.jpeg?MOD=AJPERES" title="" style="width: 520px; height: 391px; margin: 0px auto; display: block;" /><br />
<p>By the end of the fourth quarter, one football team reigned supreme, and off the field, Pizza Hut U.S. delivered a great game day performance. To celebrate, Pizza Hut Center of Restaurant Excellence teams visited several Dallas-area Pizza Hut restaurant locations post-game with bags filled with swag, treats, handwritten thank-you cards and posters to recognize team members for a job well done. The brand hopes to build on this momentum in 2025, and this is why No One Out Pizzas the Hut®!</p>
<p> </p>
<p><i>*</i><i> Limited time only. Includes two medium
pizzas (10 toppings max), eight-count boneless wings, choice of sticks and two
dips. Availability of fried wings and flavors may vary. Not available on
Stuffed Crust. Additional charge for extra cheese, extra toppings on recipe
pizzas and dips. Product availability, prices and participation vary. Priced
higher in some locations, including California. Taxes, tip and delivery fees
not included. </i><i> </i></p>
