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Sabir Sami, Chief Executive Officer, KFC Division

Brand Leadership

Sabir Sami

Chief Executive Officer, KFC Division

Sabir Sami became Chief Executive Officer of KFC Division in January 2022 and reports directly to the Yum! Brands CEO. In this role, Sami has global responsibility for driving the brand strategy and performance of KFC. He previously served in a dual role as KFC Division Chief Operating Officer and Managing Director of KFC Asia, a role in which he led the global operations team and drove the KFC global operations agenda while overseeing Thailand, India, Asia Central and Greater Asia. Prior to this, Sami was Managing Director for KFC Middle East, North Africa, Pakistan and Turkey markets, where he was instrumental in growing the business and establishing KFC as a Relevant, Easy and Distinctive brand in the regions. Sami joined Yum! in 2009 and worked on all three brands during his tenure as the General Manager of Yum! Canada and previously served as General Manager for the KFC Canada and Turkey businesses. Prior to Yum!, he served in various leadership roles at Procter & Gamble, the Coca-Cola Company and Reckitt Benckiser. Sami received his MBA from The University of Karachi in Pakistan.

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