KFC Thailand hits the ground running for the country’s youth

KFC Thailand’s first-ever KFC RUN brought together 2,600 runners at Stadium One in Bangkok for a celebration of fun, wellbeing and community impact.

With 2,600 runners and 27 partners, KFC RUN raised THB 7.6 million in support of KFC Bucket Search and its work with young people across Thailand.

Participants embraced the fun with chicken-inspired costumes, themed accessories and plenty of KFC spirit.

Registration proceeds supported the KFC Thailand Foundation’s KFC Bucket Search, which helps create education and employment opportunities for disadvantaged youth.

KFC RUN brought the brand’s personality to the course, with food and Colonel-inspired moments creating a distinct KFC experience.

Runners took on either the 5K “WingZ Zabb” or 10K “Hot & Spicy” race, with both routes putting a KFC spin on the traditional running experience.

Runners made their way through Bangkok as part of an event that combined wellbeing with an opportunity to give back to the community.

The KFC RUN experience extended beyond the course, with live entertainment bringing runners and the community together.

With 2,600 runners and 27 partners, KFC RUN raised THB 7.6 million in support of KFC Bucket Search and its work with young people across Thailand.

Participants crossed the finish line knowing every step supported a greater purpose: creating education and career opportunities for underserved Thai youth.