World Hunger Relief – Yum! Brands A World with More Yum! Wed, 17 Jan 2018 13:42:28 +0000 en-US hourly 1 KFC South Africa’s Add Hope Program Sees Record Donations Tue, 13 Jun 2017 18:19:23 +0000 ... Read more »]]> Last week, KFC South Africa’s Add Hope initiative achieved a record high of R1.2 million in donations in one week.

This milestone came after a successful campaign for the month of May, as the KFC Add Hope team rallied South Africans to come together in the Hope Against Hunger challenge, raising a total of R4.8 million for the month, and raising awareness for International World Hunger Day.

KFC’s global Add Hope initiative began in South Africa, and since its inception, the inaugural program has raised over R387 million through KFC contributions and customer donations.  Every cent of customers’ R2 donations goes toward feeding children in local communities. With this generosity, the Add Hope program is able to feed over 120,000 South African children nutritious meals every day.

In celebration of Add Hope’s most successful week to date, KFC South Africa enlisted The Hope Squad, a group of individuals whose lives have been positively impacted by Add Hope, to visit local stores and share virtual reality experiences with customers, showing them where their R2 donations go.  Some of the organizations that benefit from Add Hope donations around the country include JAM, Boys & Girls Clubs of South Africa and Africa Food for Thought.

To experience these Add Hope partnerships for yourself, check out the videos below:

To read more about KFC South Africa’s Add Hope initiative, click here.

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Yum! China raises nearly $3 Million for World Hunger Relief Tue, 05 Jan 2016 20:06:50 +0000 ... Read more »]]> Tuesday, January 5, 2016

Yum! China has wrapped up their 2015 World Hunger Relief campaign with amazing results. KFC, Pizza Hut and East Dawning came together under the powerful theme ‘Love Connects Us All,’ collecting nearly $3 million from employees and customers in China in just two weeks! This tremendous effort will provide over 11 million meals for women and children and shows the Huge Heart of the China team who marked another strong campaign by in their words ‘doing common things uncommonly.’

For more information on World Hunger Relief or to donate visit

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Yum! Brands’ World Hunger Relief Recognized for Efforts to End Hunger Mon, 02 Jun 2014 14:01:24 +0000 ... Read more »]]> June 2, 2014

At Yum! Brands we believe it is our responsibility and privilege to do everything we can to make a difference in the fight against hunger. Our World Hunger Relief (WHR) program is the largest private sector hunger relief effort, spanning more than 125 countries and territories, 40,000 KFC, Pizza Hut and Taco Bell restaurants and more than 1.5 million employees and franchise associates.

2013 WHR efforts created unprecedented awareness and engagement and raised a record-breaking $37 million in overall cash and food donations for WFP and other hunger relief agencies.

WHR was recently recognized with top honors for Corporate Social Responsibility at the 2014 SABRE Awards. The SABRE Awards are among the most prestigious in the public relations industry and recognize top-notch creativity, integrity and effectiveness.

WHR was also recognized with FOUR awards from Bulldog CSR—Best Corporate/Non-profit Partnership, Best Charitable Giving Campaign, Best CSR Campaign for Organizations Over $5 Billion in Revenue and Best Media Relations Campaign.

As a company we couldn’t be prouder of our generous customers across the globe that show us their Huge Hearts every day by giving to this very special cause and of the collective efforts that have made WHR such a success. Let’s End Hunger!

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