Yum! In The News
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For your convenience, we have archived all of Yum! Brands' statements and press releases since our company's inception in 1997. To view an archived press release, please select a 'year' or 'brand' from the list above.
Pizza Hut Named Most Trusted Food Service Brand in India by The Economic Times for the Sixth Year
KFC India Receives Recognition in Top Food Service Brands
LOUISVILLE, KY, September 03, 2010 – The Economic Times’ (India) Brand Equity Most Trusted Brands 2010 annual survey has named Pizza Hut the “Most Trusted Food Service Brand” in India for the sixth year, ahead of all other Indian and global food service brands. Pizza Hut is also the only restaurant company to place in the Top 20 Service Brands list. KFC India was recognized for the first time by the survey with a spot in the top five of trusted food service brands. Pizza Hut and KFC India are part of Yum! Restaurants International (YRI), a division of Yum! Brands, Inc. (NYSE:YUM), the world’s largest restaurant company in terms of system units.
“Congratulations to our entire team in India,” said Graham Allan, Chief Executive Officer, Yum! Restaurants International. “To be recognized for the sixth year as the most trusted food service brand is a true testament to our employees and franchisees. Their hard work, passion and professionalism have been instrumental in making Pizza Hut and KFC leaders in the food service rankings. India is an important emerging market for us. Both Pizza Hut and KFC are proving very popular with consumers and we recently introduced Taco Bell to India with a restaurant in Bangalore. We continue to make significant investments in India as part of our plan to capitalize on this large and rapidly growing market of more than 1 billion people,” added Allan.
The Brand Equity Most Trusted Brands Survey, which appears in The Economic Times’ September 1 edition, ranks the brands that have earned the trust and loyalty of consumers across India. The survey, conducted by ACNielsen’s ORG–MARG market research company, asked more than 8,000 participants, across different socio–economic, age, income and geographic backgrounds, various questions in order to determine each company’s overall trust score about the brands that consumers believe provide quality, consistency and reassurance.
“We are honored to have our Pizza Hut and KFC brands recognized as the most trusted food service brands in India,” said Niren Chaudhary, managing director, Yum! Restaurants International India. “The recognition reflects six years of Pizza Hut’s leading reputation in India and consumers’ enthusiasm for the Brand and demonstrates how we have successfully developed a strong Pizza Hut and KFC presence, highly skilled workforce and an innovative menu. This honor also recognizes the hard work of our passionate franchisees and Customer Maniacs in our restaurants who help provide outstanding service to our customers daily.”
Over the past 12 years, Yum! has become the largest and fastest growing restaurant company in India. As of the second quarter 2010 earnings, the Company had 159 Pizza Huts in 33 cities offering a range of localized products including masala pizza, chicken tikka appetizers and spicy Indian drinks. KFC is the fastest growing quick–service restaurant brand in India with 75 restaurants in 13 cities as of second quarter 2010 earnings. KFC is a young, vibrant brand in India from its contemporary restaurant designs featuring bold colors, open seating areas for large groups and flat–panel televisions to innovative marketing programs to unique signature products, including vegetarian items. The Company also opened the first Taco Bell in India earlier this year. By 2015, the Company forecasts 1,000 KFC, Pizza Hut and Taco Bell restaurants in India, up from 235 restaurants as of second quarter 2010.
YRI, based in Dallas, Texas, is the largest division of Yum! Brands with more than 14,000 restaurants outside the U.S. and China. One of Yum! Brands’ four key business strategies is to drive aggressive international expansion and build strong brands everywhere. In 2009, operating profit for YRI was $491 million. The year 2009 also marked the tenth year that YRI has opened more than 900 new restaurants outside the U.S. and China.
Yum! Brands, Inc., based in Louisville, Ky., is the world’s largest restaurant company in terms of system restaurants with more than 37,000 restaurants in more than 110 countries and territories. The company is ranked #216 on the Fortune 500 List, with revenues of nearly $11 billion in 2009. Four of the company’s restaurant brands – KFC, Pizza Hut, Long John Silver’s and Taco Bell – are the global leaders of the chicken, quick–service seafood, pizza and Mexican–style food categories. A&W Restaurants is the longest running quick–service franchise chain in America. Outside the United States, the Yum! Brands system opened more than four new restaurants each day of the year, making it a leader in international retail development. The Company has consistently been recognized for its reward and recognition culture, diversity leadership, community giving, and consistent shareholder returns. In 2007, the Company launched World Hunger Relief, the world’s largest private sector hunger relief effort to raise awareness, volunteerism and funds to benefit the United Nations World Food Programme (WFP) and other hunger relief agencies. To date, this effort has raised nearly $60 million for WFP and other hunger relief agencies and is helping to provide approximately 250 million meals, saving the lives of millions of people in remote corners of the world where hunger is most prevalent.
The releases contained on this page may contain dated information. Readers are cautioned that the releases on this page are maintained here solely for the purposes of providing historical background about Yum! Brands, its business and product offerings. As the releases may contain dated information, they should not be relied upon as providing accurate or current information. Yum! Brands disclaims any intention or obligation to update or revise any of the information contained in any of the releases on this page, whether as a result of new information, future events or otherwise.
Yum! News 2011
December 16, 2010 Yum! Brands Issues 2010 Corporate Social Responsibility Report: “Serving the World”; Provides Updates on the Company's Global Social, Environmental and Economic Goals
December 15, 2010 Yum! Brands’ World Hunger Relief Raises Record–Breaking $24.5 Million in Donations to Help United Nations World Food Programme and Other Hunger Relief Agencies Provide More Than 98 Million Meals to Help End World Hunger; Nearly $85 Million Raised by World Hunger Relief over the Past Four Years
September 23, 2010 Yum! Brands, Taco Bell, Pizza Hut and KFC Launch Annual World Hunger Relief Effort with Campaign Spokesperson and New World Food Programme Ambassador, Christina Aguilera; Aguilera Spotlights Visit to WFP Relief Mission in Haiti and Urges Others to Join Her Help 1 Billion Hungry People by Going to www.FromHungerToHope.com
September 21, 2010 ‘Muhammad Ali Center Peace Gardens’ Established to Teach Underprivileged Children Multicultural Respect and Nutrition Through Gardens; Yum! Brands Foundation Underwrites Peace Garden Initiative as Extension of its World Hunger Relief Effort
September 20, 2010 Yum! Brands on Track to Beat Five–Year Clinton Global Initiative Hunger Relief Commitment to Raise $80 Million and Help World Food Programme Provide 200 Million Meals to School Children in Developing Countries; Yum! Raises $42.5 Million and Provides 170 Million Meals in Two Years as Part of World Hunger Relief Effort This Fall
September 03, 2010 Pizza Hut Named Most Trusted Food Service Brand in India by The Economic Times for the Sixth Year; KFC India Receives Recognition in Top Food Service Brands
June 28, 2010 Yum! Brands Recognized by Black Enterprise Magazine’s “40 Best Companies for Diversity” List for Sixth Consecutive Year
May 04, 2010 Yum! Brands Promotes Sam Su to Chairman and Chief Executive Officer of Yum! China Division and Mark Chu to President and Chief Operating Officer, Reporting to Su; Su retains position as Vice–Chairman, Yum! Brands Board of Directors
April 19, 2010 Louisville Downtown Arena Officially Becomes KFC Yum! Center-Yum! Brands, LAA, Team Services Announce Long-Term Arena Naming Rights Agreement
April 09, 2010 Yum! Brands Recognized in Corporate Responsibility Officer Magazine’s “100 Best Corporate Citizens” List
March 24, 2010 Yum! Brands International Division Opens First Taco Bell in India; Yum! is Largest and Fastest Growing Restaurant Company in India and Building Taco Bell into Third Powerhouse Global Brand
March 17, 2010 PR Week Announced Yum! Brands’ World Hunger Relief Initiative to Raise Awareness, Volunteerism and Funds Wins Top Honor as “Cause–Related Campaign of the Year 2010”
January 29, 2010 World Food Programme Names Yum! Brands Partner of the Year for World Hunger Relief Effort to Help End Global Hunger
January 27, 2010 Muhammad Ali and Christina Aguilera Raise Funds for United Nations World Food Programme Relief Efforts in Haiti by Appearing in Global PSA
January 26, 2010 Yum! Brands Environmentally-Friendly KFC and Taco Bell Restaurant Features Solar Wall Renewable Energy Technology
January 14, 2010 Yum! Brands Directs $500,000 to Haiti Through Its World Hunger Relief Effort