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Chief Executive Magazine Names Yum! Brands’ Chairman and CEO David Novak 2012 CEO of the Year

GREENWICH, Conn., June 27, 2012 – Chief Executive magazine today announced David Novak, CEO of Yum! Brands, the world’s largest restaurant company with 37,000 KFC, Pizza Hut and Taco Bell restaurants in 125 countries, has been named “2012 CEO of the Year,” an honor bestowed upon an outstanding corporate leader, nominated and selected by a group of his or her peers.

“Not only is David market- and customer-driven, but he displays a compelling vision with a comprehensive strategy,” said Alan Mulally, president and chief executive, Ford Motor, and 2011 CEO of the Year. “And above all else, he caps this with relentless execution.”

“David’s performance has been outstanding for a very long time. He has an astute global vision, China being a salient example,” said Brian Duperreault, president and chief executive of Marsh & McLennan. “More importantly, I am impressed with how he works with his employees and how he develops their potential. It’s a great example to us all.”

“An exemplary CEO whose leadership is worth emulating,” added Christine Jacobs, chairman, president and chief executive of Theragenics.

Under Novak’s leadership, Yum! has established itself as a global powerhouse going from approximately 20 percent of profits coming from outside the U.S. in 1997 to more than 70 percent in 2011, while driving one of the highest returns on invested capital in the restaurant industry. Today, Yum! is the leading retail developer in China as well as the largest and fastest growing restaurant company in emerging markets. The Company’s track record of success includes at least 13 percent earnings-per-share growth for each of the last 10 years. Novak has created a unique recognition culture along with a leadership training program called “Taking People With You” that has been cascaded around the globe.

Nominations for CEO of the Year were garnered from among the 124,000 readers of Chief Executive magazine. The 10 most frequently cited nominations were evaluated and a winner voted upon at a meeting of a peer Selection Committee, which took place earlier this year in New York City.

Prior CEO of the Year winners include Bill Gates, Jack Welch, Michael Dell, A.G. Lafley, John Chambers, Anne Mulcahy, Larry Bossidy, Andy Grove and Herb Kelleher.

The 2012 CEO of the Year Selection Committee was comprised of Brian Duperreault (CEO, Marsh & McLennan), Fred Hassan (Chairman, Schering-Plough), William Hickey (CEO, Sealed Air), Christine Jacobs (CEO, Theragenics), Alan Mulally (CEO, Ford Motor), William R. Nuti (CEO, NCR), Thomas J. Quinlan III (CEO, R.R. Donnelley), Jeffrey Sonnenfeld (CEO, The Yale Chief Executive Leadership Institute), and James Turley (CEO, Ernst & Young). Tom Saporito, Chairman of RHR International, was an advisor to the Selection Committee.

Novak’s selection as 2012 CEO of the Year will be celebrated at an invitation-only event hosted by NYSE Euronext and the Chief Executive Group at the New York Stock Exchange in August.

For an exclusive interview with David Novak, comments from members of the 2012 Selection Committee, a complete list of prior CEO of the Year winners and their comments on CEO leadership, please visit ChiefExecutive.net.

Magazine Cover: http://www.ereleases.com/pic/2012-Chief-Executive-Novak-cover.jpg

CEO of the Year Seal: http://www.ereleases.com/pic/2012-CEO-Seal.jpg

About Chief Executive Group

Chief Executive Group enhances the effectiveness of CEOs and the organizations they lead. The company produces Chief Executive magazine (published since 1977), ChiefExecutive.net, original research, conferences and roundtables that enable top corporate officers to discuss key subjects and share their experiences within a community of peers. Visit ChiefExecutive.net for more information.

About Yum! Brands

Yum! Brands, Inc. (YUM), based in Louisville, Kentucky, is the world’s largest restaurant company in terms of system restaurants, with more than 37,000 restaurants operating in 125 countries. KFC, Pizza Hut and Taco Bell are the category leaders of the chicken, pizza and Mexican-style food, respectively. In 2011, the Company added 1,561 new restaurants, primarily in emerging markets, and generated 14% EPS growth, the 10th consecutive year it achieved at least 13% EPS growth. Outside the United States, the Yum! Brands system opened approximately four new restaurants each day of the year, making it a leader in international retail development. The Company has consistently been recognized for its consistent shareholder returns, diversity leadership, community giving, recognition culture and Chairman and CEO David Novak’s leadership training program called “Taking People With You.” Novak’s book based on the highly successfully program, Taking People With You: The Only Way to Make BIG Things Happen, is a best-seller and all of his proceeds are donated to the United Nations World Food Programme in conjunction with Yum! Brands global hunger relief efforts.

Contact:

J.P. Donlon Chief Executive Group 203-930-2704 jpdonlon@chiefexecutive.net Photos Available Upon Request

This press release was issued through eReleases(R) Press Release Distribution. For more information, visit http://www.ereleases.com.

SOURCE Chief Executive Group

/Web site: http://chiefexecutive.net

Release Notice

The releases contained on this page may contain dated information. Readers are cautioned that the releases on this page are maintained here solely for the purposes of providing historical background about Yum! Brands, its business and product offerings. As the releases may contain dated information, they should not be relied upon as providing accurate or current information. Yum! Brands disclaims any intention or obligation to update or revise any of the information contained in any of the releases on this page, whether as a result of new information, future events or otherwise.

Yum! News 2012

November 29, 2012 Yum! Brands Announces Full-Year 2013 Expectations; Reconfirms Full-Year 2012 EPS Growth Forecast of at least 13%; Will Host Investor Update Meeting Thursday, December 6, 2012

October 24, 2012 Muhammad Ali Center Peace Gardens Top 100 Worldwide As Program Kicks-Off Third Year of Offering School Garden Grants That Help Teach Children Multicultural Respect, Hunger Relief and Nutrition; Yum! Brands Foundation Underwrites Peace Garden Initiative as Extension of World Hunger Relief Effort through Partnership with National Gardening Association

October 3, 2012 World Food Programme Ambassador Christina Aguilera and Yum! Brands Chairman David Novak Honored at State Department with George McGovern Leadership Award

October 2, 2012 Yum! Brands Launches Defining Global Volunteer Movement; Hunger to Hope Volunteer Challenge Encourages Local Community Service

September 27, 2012 Yum! Brands, KFC, Pizza Hut and Taco Bell Launch Annual World Hunger Relief Effort with Global Spokesperson Christina Aguilera Using Her Voice for Good in New Public Service Announcement; Aguilera Urges People to Help the Nearly 1 Billion Hungry Worldwide; Visit FromHungertoHope.com

September 25, 2012 Yum! China Celebrates 25th Anniversary and 4,000th KFC Restaurant; Milestone Spotlights Company’s Growth and Leading Position in China

September 24, 2012 Yum! Brands Receives Gold Award for Excellence for “Taking People With You” Employee Leadership Training Program from Prestigious Learning and Development Organization Brandon Hall Group; Building People Capability Drives Culture and Business at World’s Largest Restaurant Company

August 3, 2012 Yum! Brands Chairman and CEO David Novak Receives “2012 CEO of the Year” Honor from Chief Executive Magazine

August 1, 2012 Christina Aguilera Uses Voice for Good in New Public Service Announcement for Yum! Brands’ World Hunger Relief Effort This Fall

June 27, 2012 Chief Executive Magazine Names Yum! Brands’ Chairman and CEO David Novak 2012 CEO of the Year

April 30, 2012 Yum! Brands Inc. Promotes Carucci President and Grismer Chief Financial Officer

April 13, 2012 Tomorrow’s Leaders Find Solutions to Fight World Hunger Today by Leveraging Principles in Yum! Brands Chairman and CEO David Novak’s Bestselling Book: TAKING PEOPLE WITH YOU: The Only Way to Make BIG Things Happen

March 23, 2012 Yum! Brands Inc. Declares Quarterly Dividend of $0.285 per Share Requires Acrobat Reader

January 6, 2012 Little Sheep Shareholders Approve Privatization Proposal

January 3, 2012 Yum! Brands Chairman and CEO David Novak Shares Break-Through Leadership Strategies in New Book, TAKING PEOPLE WITH YOU: The Only Way to Make BIG Things Happen

December 05, 2011 Yum! Brands Announces Full-Year 2012 Expectations; Raises 2011 EPS Growth Forecast to at least 13%, Excluding Special Items; Will Host Investor Update Meeting Wednesday, December 7, 2011